DESIGN THAT SHAPES PERCEPTION
FOUNDATION
Norman Les is a multidisciplinary creative studio where strategy meets artistry to build brand worlds with depth, clarity, and intention. We partner with design-driven companies rooted in creative integrity; developing visual identities, websites, and imagery that align with their values and elevate their presence.
PROCESS
Informed by research and shaped through storytelling, we approach each project with curiosity and precision. Our collaborative process invites clients in, ensuring the work reflects their perspective while revealing untapped angles for expression and clarity. Drawing from a wide range of disciplines, we create cohesive, thoughtful outcomes that feel distinctive and deeply considered.
PHILOSOPHY
We believe brand design shapes perception; visually communicating a brand’s presence, values, and story in moments when no words are spoken. At the heart of our work, is a belief in design that’s purposeful and refined—using only what’s needed to communicate with intention, and avoiding anything that may distract from it. The result is a brand experience that feels credible, confident, and creatively aligned.
WHO WE WORK WITH
We collaborate with companies who see design not just as decoration, but as a tool for clarity, connection, and distinction. Our clients are design-driven and craft-focused. While their industries may vary, our clients share a belief in thoughtful design, creative integrity, and the value of telling a clear, compelling story.
CAPABILITIES
We work across brand, digital, and production, helping design-minded companies express who they are with clarity and creative depth.
BRAND DESIGN
Visual identities, logos, brand guidelines, brand strategy, editorial and catalogue design, collateral, environmental and product design.
DIGITAL DESIGN
Responsive websites that blend storytelling with strategic functionality.
PRODUCTION
Art direction, photography, and video that capture the tone, texture, and presence of a brand’s world.
By bringing every element of brand expression under one roof, we create a seamless throughline; from strategy to storytelling, concept to completion.